Macro and Micro Level Analysis of Indonesian Business E-mail Written By Minangkabau and Javanese Speakers
Abstract
The comparison of the approach totally different individuals with different language backgrounds adopt the Indonesian in their e-mails will yield useful findings and may illuminate the extent to that the e-mail messages or influenced by the interlingual and intercultural transfer. This analysis aims to explain the interrelatedness among genre analysis of Indonesian business e-mails written by Minangkabau and Javanese Speakers. The method used descriptive qualitative. The information was obtained from ten business e-mails written by Minangkabau (five business e-mails) and Javanese Speaker (five business e-mails) and analyzed those supported 2 major stages, namely: macro-level and micro-level analysis consistent with Santos (2002). The results obtained from this analysis were Minangkabau speaker had additional complete structure than Javanese speaker. Because, in business e-mails written by Minangkabau had additional complete in move than Javanese speakers. And in lexico-grammatical options, the Javanese prefer to use proper noun, and therefore the Minangkabau prefer to use function word “you”.
Downloads
References
Cheung, M. (2009). The Globalization and Localization of Persuasive Marketing Communication: A Cross-Linguistic Socio-Cultural Analysis. Journal of Pragmatics,42, 354-376.
Swales, M. J. (1990). Genre Analysis: English in Academic and Research Settings. Cambridge: Cambridge University Press.
Swales, M. J. (2004). Research Genres: Explorations and Applications. New York: Cambridge University Press.
Pinto dos Santos, V. B. M. (2002). Genre Analysis of Business Letters of Negotiation. English for Specific Purposes, 21, 167-199.
Vergaro, C. (2002). Dear Sirs, What Would You Do if You Were in Our Position?‟‟. Discourse Strategies in Italian and English Money Chasing Letters. Journal of Pragmatics, 34, 1211–1233
.png)
